Neuromarketing

13 skaidr.

Ištrauka

Neuromarketing is a commercial marketing communication field that applies neuropsychology to market research, studying consumers' sensorimotor, cognitive, and affective response to marketing stimuli. Neuromarketing seeks to understand the rationale behind how consumers make purchasing decisions and their responses to marketing stimuli in order to apply those learnings in the marketing realm.

The grand retailer- Target found out that the daughter of a customer is pregnant way before the family did.


Turinys

  • Target story
  • The cocktail party
  • Cambridge Analytica
  • The demand

Literatūros sąrašas

TEDtalk by Prince Ghuman


Reziumė

Autorius
Shkemaite
Tipas
Prezentacija
Dalykas
Rinkodara
Kaina
€1.15
Lygis
Universitetas
Įkeltas
Sau 8, 2021
Publikuotas
2020 m.
Apimtis
13 skaidr.

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